Inzira eshatu zingenzi ku isoko ryo gucapa ku isi mu 2023

Vuba

Ikinyamakuru "Icapa Icyumweru"

Fungura inkingi "Umwaka mushya uteganijwe"

muburyo bwibibazo nibisubizo

Saba amashyirahamwe yo gucapa n'abayobozi b'ubucuruzi

Vuga iterambere ryinganda zicapiro muri 2023

Ni ubuhe buryo bushya bwo gukura buzakora inganda zo gucapa mu 2023

Ni ubuhe buryo n'imbogamizi ibigo byandika bizahura nabyo

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Mucapyi arabyemera

Guhangana n'izamuka ry'ibiciro, icyifuzo gike

Ibigo byandika bigomba kwitoza kurengera ibidukikije bike

Kwihutisha uburyo bwa digitale no kuba umunyamwuga

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Icyerekezo 1

Kwihutisha imibare

Mu guhangana n’ibibazo nko gukenera gucapa bidakenewe, kuzamuka kw’ibikoresho fatizo, no kubura abakozi, ibigo byandika bizakoresha ikoranabuhanga rishya kugira ngo bikemuke mu mwaka mushya. Icyifuzo cyibikorwa byikora bikomeje kwiyongera, kandi kwihutisha digitale bizaba amahitamo yambere kumasosiyete icapa.

"Mu 2023, biteganijwe ko amasosiyete acapa azashora imari mu buryo bwa digitale." Umuyobozi mukuru wa Heidelberg UK, Ryan Myers, yavuze ko mu gihe cy’icyorezo cy’icyorezo, icyifuzo cyo gucapa kikiri ku rwego rwo hasi. Ibigo byandika bigomba gushakisha uburyo bunoze bwo gukomeza inyungu, kandi kwihutisha automatisation na digitifike byabaye icyerekezo nyamukuru cyibigo byandika.

Nk’uko byatangajwe na Stewart Rice, ukuriye icapiro ry’ubucuruzi muri Canon UK na Irilande, abatanga serivise zandika bashaka ikoranabuhanga rishobora gufasha kugabanya ibihe byahindutse, kongera umusaruro ndetse no kuzamura inyungu. Ati: “Kubera ikibazo cy'ibura ry'abakozi hirya no hino mu nganda, amasosiyete akora icapiro arasaba cyane ibyuma byifashishwa mu gukoresha no gukoresha porogaramu zishobora gufasha gutunganya akazi, kugabanya imyanda no kugabanya gukoresha ingufu. Izi nyungu zirashimishije cyane kubisosiyete icapa muri ibi bihe bitoroshye. "

Brendan Palin, umuyobozi mukuru w’ishyirahamwe ry’inganda zigenga zandika, avuga ko inzira yo kwihuta izihuta bitewe n’ifaranga. "Ifaranga ryatumye ibigo byifashisha porogaramu n'ibikoresho bigezweho byorohereza imirimo yo gucapa kuva imbere kugeza ku mpera, bityo umusaruro ukongera umusaruro."

Ken Hanulek, umuyobozi wungirije ushinzwe kwamamaza ku isi muri EFI, yavuze ko guhindura imibare bizaba ingingo y'ingenzi yo gutsinda mu bucuruzi. "Hamwe n'ibisubizo mu buryo bwikora, porogaramu igicu n'ubwenge bw'ubukorikori, uburyo bwo gucapa bugera ku rwego rwo hejuru, kandi ibigo bimwe na bimwe bizongera gusobanura amasoko yabyo no kwagura ubucuruzi bushya mu 2023.

Reba 2

Inzira yihariye igaragara

Muri 2023, inzira yinzobere mu icapiro izakomeza kwigaragaza. Ibigo byinshi byibanda kuri R&D no guhanga udushya, bigira inyungu zidasanzwe zo guhatanira no gufasha iterambere rirambye ryinganda zandika.

"Kubijyanye n'inzobere bizaba imwe mu nzira zikomeye mu nganda zicapa mu 2023." Chris Ocock, umuyobozi ushinzwe konti mu Bwongereza muri Indac Technology, yashimangiye ko mu 2023, amasosiyete acapa agomba kubona isoko ryiza kandi akaba umuyobozi muri uru rwego. Bya Byiza. Gusa ibigo bihanga udushya nubupayiniya kandi bikayobora kumasoko meza birashobora gukomeza gutera imbere no kwiteza imbere.
"Usibye gushaka isoko ryacu bwite, tuzabona kandi amasosiyete menshi yo gucapa ahinduka abafatanyabikorwa bakomeye b'abakiriya." Chris Ocock yavuze ko niba serivisi zo gucapa zitangwa gusa, byoroshye kwandukurwa nabandi batanga isoko. Ariko, gutanga serivisi zongerewe agaciro, nkibishushanyo mbonera, bizagorana kubisimbuza.

Rob Cross, umuyobozi wa Suffolk, isosiyete ikora mu icapiro ry’umuryango w’abongereza, yemeza ko hamwe n’izamuka rikabije ry’ibiciro byo gucapa, uburyo bwo gucapa bwagize impinduka nini, kandi ibicuruzwa byacapishijwe ubuziranenge bishyigikirwa n’isoko. 2023 kizaba igihe cyiza cyo kurushaho guhuriza hamwe mubikorwa byo gucapa. "Kugeza ubu, ubushobozi bwo gucapa buracyari hejuru, bigatuma igabanuka ry'ibiciro by'ibicuruzwa byacapwe. Ndizera ko inganda zose zizibanda ku nyungu zazo kandi zigatanga imbaraga zuzuye ku mbaraga zazo, aho gukurikirana ibicuruzwa gusa."

"Mu 2023, guhuriza hamwe mu rwego rwo gucapa biziyongera." Ryan Myers atangaza ko usibye ingaruka z’ifaranga risanzweho no guhangana n’ibikenewe bike bizakomeza mu 2023, amasosiyete acapa agomba guhangana n’ibiciro by’ingufu nyinshi cyane Gukura, ibyo bigatuma ibigo by’icapiro birushaho kuba inzobere no kuzamura umusaruro.

Ibitekerezo 3

Kuramba birahinduka ihame

Iterambere rirambye ryamye ari ingingo yibibazo mubikorwa byo gucapa. Muri 2023, inganda zo gucapa zizakomeza iyi nzira.

"Ku nganda zicapura mu 2023, iterambere rirambye ntikiri igitekerezo gusa, ahubwo rizashyirwa mu gishushanyo mbonera cy'iterambere ry'ubucuruzi bw'amasosiyete icapa." Eli Mahal, umuyobozi ushinzwe kwamamaza ibicuruzwa no gupakira imashini zikoresha imashini za HP Indigo, yizera ko iterambere rirambye rizashyirwa ku murongo w’ibigo byandika kandi bishyirwa ku isonga mu iterambere ry’ingamba.

Eli Mahal abibona, kugira ngo yihutishe ishyirwa mu bikorwa ry’igitekerezo cy’iterambere rirambye, abakora ibikoresho byo gucapa bagomba kureba ubucuruzi bwabo n’ibikorwa muri rusange kugira ngo barebe ko batanga amasosiyete acapa ibisubizo bidafite ingaruka nke ku bidukikije. "Kugeza ubu, abakiriya benshi bashoye amafaranga menshi kugira ngo bagabanye ibiciro by'ingufu, nko gukoresha ikoranabuhanga rya UV LED mu icapiro gakondo rya UV, gushyiraho imirasire y'izuba, no kuva mu icapiro rya flexo ujya mu icapiro rya digitale." Eli Mahal yizera ko mu 2023, Reba amasosiyete menshi yo gucapa yitonze akemura ikibazo cy’ingufu zikomeje kandi agashyira mu bikorwa ibisubizo bizigama ingufu.

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Kevin O'Donnell, Umuyobozi ushinzwe Itumanaho rya Graphics Itumanaho no Kwamamaza ibicuruzwa, Xerox UK, Irilande na Nordics, na we afite igitekerezo nk'icyo. "Iterambere rirambye rizibandwaho mu masosiyete acapa." Kevin O'Donnell yavuze ko amasosiyete menshi yo gucapa afite ibyifuzo byinshi ku buryo burambye butangwa n’abatanga isoko kandi abasaba gushyiraho gahunda isobanutse yo gucunga ibyuka bihumanya ikirere ndetse n’ingaruka ku mibereho ku baturage babakira. Kubwibyo, iterambere rirambye rifite umwanya wingenzi mubuyobozi bwa buri munsi bwimishinga icapa.

"Mu 2022, inganda zo gucapa zizaba zuzuyemo ibibazo. Abatanga serivisi nyinshi zo gucapa bazagira ingaruka ku biciro nk'ibiciro by’ingufu nyinshi, bigatuma ibiciro bizamuka. Muri icyo gihe, hazaba hakenewe ibisabwa bya tekinike bikenewe mu kurengera ibidukikije n'ingufu. kuzigama. " Stewart Rice ateganya ko mu 2023, inganda zicapura zizongera icyifuzo cy’ibidukikije ndetse no kurengera ibidukikije ku bikoresho, wino na substrate, hamwe n’ikoranabuhanga rishobora kongera gukorwa, kongera kuvugururwa ndetse n’ibidukikije bitangiza ibidukikije bizashyigikirwa n’isoko.

Umuyobozi mukuru wa Knuthill Creative mu Bwongereza, Lucy Swanston, yiteze ko kuramba ari urufunguzo rwo guteza imbere amasosiyete acapa. Ati: "Nizeye ko mu 2023 hazaba 'greenwashing' nkeya mu nganda. Tugomba gusangira inshingano z’ibidukikije no gufasha ibirango n’abacuruzi kumva akamaro k’iterambere rirambye mu nganda. ”

(Ubusobanuro bwuzuye kuva kurubuga rwemewe rwikinyamakuru "Icapa Icyumweru")


Igihe cyo kohereza: Apr-15-2023